If you want to give your conversion rate a boost, an effective A/B test is the best way to do it. An A/B test lets you see how your audience responds to different variables, and gives you all the data you need to create an experience that generates the most conversions. You can’t really argue with that, can you? Here we’ll have a closer look at what an A/B test is, and give y ...

Website page speeds have always been an important factor in making websites more attractive to your potential customers and indeed being discoverable in search engine result pages.  In this post we will look at some of the important factors for keeping your website light and the user and SEO benefits of keeping on top of page speed loading times.